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Frequently asked questions

what's inside

Please see the individual product pages for ingredients.
None of the ingredients we use in our chocolate products contain any of the 14 major food allergens (cereals containing gluten, crustaceans, eggs, fish, peanuts, soybeans, milk, nuts, celery (including celeriac), mustard, sesame, sulphur dioxide/sulphites, lupin or molluscs). All our ingredient suppliers are BRC or equivalent certified and supply ingredients to us as free from all 14 major food allergens with accompanying specifications confirming this. The factory where our chocolate products are made, which is BRC AA certified, very occasionally handles some of these allergens however strict protocols are used for allergen segregation and line cleaning as set out within BRC guidelines (annually audited). If you or your child has a severe food allergy we would recommend that you do not consume our chocolate range as your safety is our first priority. Our non chocolate Syrups are made in a SALSA accredited factory which does not handle any of the 14 major food allergens. We take our customers’ health extremely seriously and will continue doing our utmost to behave responsibly regarding allergens. 

Please drop us an email on so we can immediately look into it for you.

No, we do not use palm oil in ANY of our products.

Yes, we only use Fairtrade Cocoa.

Yes, all our products are registered with the Vegan Society.

Yes, Fruit Syrup is made from 100% fruit with nothing added and is produced using no chemicals or enzymes.

Our rapeseed oil is GMO free (all our products and ingredients are).

We do not add any sugar to our products. They only contain the sugars that are naturally occurring in the three fruits we use to sweeten; apples, carob (and grape in our Fruit Syrup). The only products that are ‘sugar free’ and contain no calories are chemically derived artificial sweeteners which have many negative health implications, including killing the vital good bacteria in your gut. They have also been shown to increase appetite. Our syrups have a low GI (glycaemic index) and therefore less of an effect on blood sugar levels than refined sugar. Our many customers with diabetes who use our products successfully are our best advocates, you can read many reviews on our website.

Our Syrups only contain 16% fructose. To put that into context standard table sugar is 50% fructose, high fructose corn syrup (HFCS) is 50% upwards, even honey is around 60% fructose and agave up to 90% fructose!

Fructose is metabolised in the liver and when over consumed can lead to all sorts of health issues – including insulin resistance, obesity and liver disorders.

This can happen due to the natural fruit sugars in the product but it will not affect the product’s quality or taste.

All our products are sweetened only with fruit and contain only the naturally occurring sugars in the fruits used; apples, carob and (in our Fruit Syrup) grapes. The combination of these means they have less of an effect on blood sugar levels than table sugar. We have many customers with diabetes who use our products successfully – see reviews.  Deborah's (one of the founders) husband has diabetes. We do advise that you consume sparingly and talk to your health professional regarding any changes in diet of course.

Our products are not certified Kosher.

We cannot guarantee to be able to obtain all ingredients that are ‘certified’ organic and so although we do not state our products are organic we are extremely pedantic with our sourcing.

Choc Shot = 1 per tsp, Choc Pot = 1 per tsp and Fruit Syrup = 1 per tsp.

Slimming World members can search for the Syn values of all our products on the LifelineOnline website or by using the Slimming World App.

how do I use & store

We usually suggest 25% less Fruit Syrup, e.g. 100g sugar = 75g Fruit Syrup.

Yes, click here for inspiration and recipes.

Choc Pot is best kept in the fridge after opening, all our other products are best stored in a cool dark cupboard. Instructions are on each pack.

We suggest 3-4 tsp per 200ml milk for a luxurious tasty treat, or to your personal preference.

where can I find my sweet freedom? 

Yes, you can order from any of the brilliant shops listed under International.

You can buy the whole range from us here in singles and cases, it’s like pick ‘n’ mix of your fave Sweet Freedom products!  Plus all our other fab stockists listed here.

Hop over here for our lovely stockists in Ireland.

Yes absolutely!  We sell direct from our online shop, and also supply some other fantastic online stores.

what makes you different?

Fruit Syrup is a Great Taste Award winning product and we have lots of customers who have switched from stevia mainly due to the taste. Stevia has a bitter aftertaste whereas Fruit Syrup tastes just like sugar (if not better!) The crystalline fructose products you can buy are actually 100% processed fructose made from sugar beet and not fruit.  Agave has up to 90% fructose, even higher than HFCS (high fructose corn syrup). There is no way to be 'sugar free' without resorting to artificial sweeteners which have many negative health implications.

Choc Shot is 95% fat free, half the calories of solid chocolate and 86% less fat.

Choc Pot contains a LOT less fat and calories than Nutella and other chocolate spreads, it is also vegan, contains NO palm oil and NO refined sugar.

other burning questions!

Yes, our top down squeezy bottles are recyclable, and are made from 30% recycled PET (polyethylene terephthalate) which is the most recyclable form of plastic.

You can sign up here to join our mailing list and to receive free samples as and when available.

Not currently.

No. We all love to spoil our pets but our delicious Sweet Freedom range is definitely human-only food!